A Short but Informative Newsletter Covering These Topics:
• The Dot.Jobs Meeting—feedback from the session at DirectEmployers Association
• Congress Sponsorships—the best way to keep from being just another Who Dat? in our industry
• 2010 Spring Member Congress—register now for this one-of-a-kind event
The Dot.Jobs Meeting at DirectEmployers
As has been widely reported, the DirectEmployers Association (DEA) recently hosted a meeting at its headquarters in Indianapolis, IN to provide information on its dot.jobs initiative. Executive Director Peter Weddle represented the IAEWS. The following is his report.
DEA is a 501(c)6 nonprofit incorporated in Indiana. It is owned and operated by approximately 500 member companies.
Last year, DEA entered into a contractual agreement with Employ Media, the holder of the dot.jobs (.jobs) domain charter from ICANN. The purpose of this agreement is not to launch “a million job boards” as reported in some media, but rather to “build out a top level domain” for its holder. In essence, DEA is developing a single employment site that will have several thousand or more URLs. The URLs will initially be geocentric (e.g., Indianapolis.jobs) and later expand to those that are occupation specific (e.g., lawyers.jobs).
Employ Media continues to own the URLs, but their content will be provided by DirectEmployers. That content will initially be the jobs posted on the sites of DEA member companies and the state workforce agencies supported by DEA’s JobCentral.org platform. At some point in the future, job postings will also be accepted from non-DEA companies.
DEA will make no money on the postings or on any up-sell for feature positioning on a dot.jobs site. (It’s not yet clear who will be doing the up-selling—the staff of Employ Media or DEA.) DEA’s goal in the initiative is to provide an additional benefit for its members and thus enhance the value proposition of membership in its association.
DEA expects to accomplish that goal by providing its members with a no-cost platform for advertising their job postings that is also a trusted domain for job seekers. They will confirm that the jobs being posted are from actual employers and prohibit advertisers from asking for money from applicants. In addition, all postings will also have to link back to the employer’s own Web-site.
Finally, DEA member companies have agreed to pay commissions on .jobs postings to the recruitment advertising agencies with which they work. DEA officials hope that this collaborative approach with agencies can be replicated with job boards. That said, the new URLs will clearly be competitive with existing job boards. As DEA Executive Director Bill Warren acknowledges, “The goal is not to dominate or control the market, but that could become a reality.”
Special IAEWS Member Only Dot.Jobs Forum
To provide further information and explore collaborations, DEA representatives will be participating in a special IAEWS Members Only forum on their dot.job initiative. As previously announced, the forum will kick off the Spring Member Congress on March 15th in San Diego, CA.
To accommodate the meeting, the registration desk times and the agenda for the Congress have been changed as follows.
9:00 AM-1:00 PM
Registration & Networking
10:00 AM-11:00 AM
IAEWS Dot.Jobs Forum
11:00 AM-11:30 AM
New IAEWS Member Orientation
1:00 PM
Member Congress begins (please see below for details)
This special forum is an integral part of the Spring Member Congress, so only IAEWS Members who have registered for the Congress may attend. Please direct any questions to Peter Weddle at 203.964.1888.
Don’t Be Just Another Who Dat? In Our Industry
Build your organization’s brand at the Spring Member Congress in San Diego, CA and the Fall Member Meeting in Hollywood, FL. How can you do dat? Fortunately, you have a wide range of options.
The dual Congress Sponsorships include:
• The Gold Sponsorship
• The Silver Sponsorship
Each of the above sponsorships covers BOTH the Spring Member Congress in March and the Fall Member Congress in October, effectively giving your organization year-long publicity.
The Spring Member Congress Sponsorships include:
• The Keynote Sponsorship (providing the visibility of introducing the Keynote Speaker and your organization to the delegates)
• The Coffee Break Sponsorship
• Lanyard Sponsorship: Taken—VetJobs
• Streaming Video Sponsorship: Taken—Boxwood
In addition, there is also a Delegate Packet Insert.
For information on pricing, please contact Peter Weddle at 203.964.1888 or director@employmentwebsites.org.
Don’t delay! These are extraordinary promotional opportunities and will be awarded on a first-come, first-served basis.
IAEWS Spring Member Congress Agenda
The IAEWS Spring Member Congress will be held on March 15, 2010 in San Diego, CA. It is the only conference in the world where the entire program is dedicated to advancing the success of online employment service providers.
The agenda for the Spring Member Congress is shown below:
Registration & Networking
9:00 AM-1:00 PM (Lunch on your own)
IAEWS Dot.Jobs Forum
10:00 AM-11:00 AM
New IAEWS Member Orientation
11:00 AM-11:30 AM
(Please call the Executive Director to sign up for this session.)
Congress Opening & Welcome by the Chair
Constance Melrose, MD-eFinancialCareers.com, a Dice Holdings Company
1:00 PM
Keynote: Talent Trends in 2010—What Do They Mean for Our Industry?
Kevin Wheeler, Founder-Future of Talent Institute
Keeping Sales Force Morale Up in a Down Economy
Terry Baker, Chief Revenue Officer-Adicio, Inc.
Round Robin: Interact with your peers on key business issues
Discussion Leader: Matt Hoffner, President-Jobg8.com US
Pumping Up Conversions With Stronger Site Design
Lee Marc: President-eDirect Publishing, Inc.
Future of the Industry Committee
Preliminary results from its 2010 survey of employers
Joint ERE-Member Cocktail Reception
A chance to get to know your peers in the industry
Registration
Unfortunately, we cannot accept on-site registrations, so please register right away. Registration is just $235 per delegate. And, if you register for both Congresses before March 14, 2010, you save $50.
To register, simply visit https://www.jobtarget.com/site/1765/register.cfm. We thank IAEWS Member JobTarget OneClick for developing the online registration functionality. If you have any questions, please call Peter Weddle at 203.964.1888.
Other Useful Information
Hotel Reservations.
To make reservations, please visit this link <http://www.marriott.com/hotels/travel/sandt-san-diego-marriott-hotel-and-marina/?toDate=&groupCode=ereerei&fromDate=&app=resvlink> or call the San Diego Marriott Hotel & Marina at (800) 228-9290 and identify yourself as an attendee of ERE Sourcecon. Conference attendees will receive the discounted rate of $229.00 per night for a standard room, single occupancy. Additional occupants will be charged at $20 per person, per night. The room rate is subject to applicable taxes, totaling 12.5%.
The $229.00 room rate expires on February 19, 2010, so don’t delay, rooms at this rate are limited!
ERE Sponsorships.
The exhibit hall for the ERE conference is full, but there are still a number of sponsorships available for the conference. They are:
• Welcome Reception
• Networking Reception
• Day 1 Networking Lunch
• Coffee Break(s)
• Ice Cream Social
• Twitter
• Cyber Café
• Gold level branding sponsorship – signage only
Please contact Amy Berry, ERE’s Conference Coordinator, at (212) 671-1181 ext. 813 or amy@ere.net for details.
Your IAEWS Member Benefits
The Source Code of M&A Activity in our Industry
Cashing Out or Cashing In—The Financial Dynamics of M&A Activity in the Online Employment Services Industry is the first-ever research report on this important topic. Commissioned by the International Association of Employment Web Sites and conducted by Kennedy Information, it looks at everything from valuation formulas to non-compete clauses, from deal breakers to how good will is measured in mergers and acquisitions involving employment Web-sites.
The study surveyed IAEWS Members to collect qualitative data and interviewed principals with venture capital, investment banking and other firms to obtain quantitative data from actual deals. The result is a ground-breaking look at what firms are buying, what firms are selling, and what terms are being negotiated in our industry—one of the most successful in the e-commerce space.
This report is available to Members of the International Association of Employment Web Sites at a special $200 discount. Its cost is $395.00, plus shipping. All orders are shipped by U.S. Priority Mail or Air Mail.
To get your copy, please call the IAEWS Executive Director, Peter Weddle, at 203.964.1888.
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